Increase engagement with your readers
Giving people a chance to have their say about stories is important. Filtering out unacceptable comments in real time increases the quality and volume of discussion.
Utopia AI enables automated moderation of reader comments and cuts down the publishing delay. Inappropriate behaviour, bullying, hate speech, discrimination, sexual harassment and spam are filtered out real time, 24/7. It allows your moderation team to focus on moderation policy management and only the most difficult cases.
Real-time moderation enables acceptable comments to be published without delay. This results in a higher volume of comments and livelier discussion, without the readers or journalists being exposed to offensive behaviour.
Increased advertising revenue
More engagement results in more website traffic, which boosts advertising revenue. It also gives journalists the chance to connect with the readers and build a sense of community.
Reduced operational costs
High automation rate reduces the need for manual moderation significantly. There is no need to maintain and update rule-based filters and word lists.
Utopia has been providing its text analytics services since 2016. Today Utopia AI Moderator is utilised by leading companies in various countries for content moderation. We work for example with UOL, Alma Media, DPG Media companies.
Would you like to learn more?
Book an expert consultation by filling in the form below. We offer a simple pilot process, which enables you to test Utopia AI in your real environment to validate the performance and to quantify the benefits.
Utopia was founded in 2014 in Helsinki, Finland. We are a leading text analytics company with a team of PhD-level experts in AI, text analytics and computational linguistics as well as seasoned IT and business professionals. Utopia’s patent-pending technology is robust and scalable and it is used across customers in various industries around the world.